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Pages vs. Profiles

Now that Facebook has swept the nation (and the world, for that matter), many folks have Facebook profiles.  They use these personal profiles to share everything from their political views to photos of...

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The Four Unwritten Rules of Social Media

You could hire anyone to help your business with Social Media Marketing. And yeah, you could pay someone to get you eleventy-billion Twitter followers in three days. But that kind of sugary, substance...

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Maybe You Don’t Need Social Media

We recommend social media to many of our clients. It’s a great way to discover what your customers want, to interact with them in a place where they are comfortable, to generate search engine rankings,...

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Social Media – How to Maximize Your Efforts

Social media is an incredibly valuable tool that should be integrated when crafting your website. Here are three easy ideas on incorporating social media: Consider your website a branding hub for your...

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If Nobody Is Laughing, You’re Not Being Social

Did you hear the one about the guy who thought Facebook was a magic bullet? Social media is a powerful marketing tool. But it’s not magic. Sadly, you can’t just set up a Facebook page, shout KAZAAM!,...

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Social Media – The New Way To Network

Facebook may have started out as a way for the youth of America to poke each other, but it has officially grown up into a serious networking tool. So much so, in fact, that major companies are starting...

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How PPC on Facebook Can Draw Facebookers to Your Site

Anything that people spend a lot of time doing provides a great marketing opportunity. Nowadays, people spend a lot of time updating their statuses, chatting, spying on long-lost acquaintances,...

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Google Vs. Facebook

Facebook and Google. Whether you love ‘em or hate ‘em, you’ve gotta admit that together they make up an enormous part of the internet as we know it. But it’s probably not surprising that the two giants...

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50% of Adults Use Social Media: Is Your Company Using It Properly?

Just because you’re not personally using social media doesn’t mean other adults of all ages aren’t. A just-released Pew poll found that the number of adults using social networking sites like Facebook,...

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Facebooking Best Practices

As a follow-up to last week’s post, we’ll be dissecting a recent study that breaks down Facebook best practices. The group, Buddy Media, analyzed the posts of companies in a wide-range of industries...

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